Interactive bar warms up skiers at Bukovel Resort

Bukovel, Ukraine, January–March 2010

From January to March 2010, our Mighty-touch™ Bar worked at the Carpathian ski resort Bukovel in temperatures ranging from -25 °C to +5 °C. Dropping into a tent near the central lift, skiers and snowboarders could record their own soundtracks, select and save their photos, vote for their favorite music styles, play virtual air hockey, or complete video puzzles.


Philip Morris Ukraine